MBA Intelligent Enterprise Management

MBA Intelligent Enterprise Management

Shape the intelligent enterprise of tomorrow

In a world where digitalization, sustainability, and new ways of working are no longer visions of the future but reality, companies need people with foresight and expertise.

The part-time distance learning MBA in Intelligent Enterprise Management at Kaiserslautern University of Applied Sciences combines solid management knowledge with practical expertise in digital technologies, sustainable business models, and modern organizational structures.

As a participant, you benefit from a modular study structure that includes self-study, online learning phases, and compact on-campus weekends. The program focuses on topics such as AI, big data, cloud solutions, circular economy, new work, and agile organizational structures. It is aimed at specialists and executives from all industries who not only want to respond to disruptive trends but actively shape them.

With this MBA, you will gain the qualification to strategically understand digital transformation processes, develop sustainable business models, and lead future-oriented organizations. Become part of a learning community, connect with like-minded professionals across industries, and position yourself as a driving force behind the intelligent enterprise of tomorrow.

Testimonials

Course Contents

The process shown here represents the regular course of study; alternative sequences may occur depending on the starting semester (summer/winter).

1. Semester: Basic Studies

Modul 1: Management Framework

  • Holistic Management
  • Business Administration Basics I
  • Business Administration Basics II
  • Traditional Value Chain
  • New Concepts
  • Sustainability in Operational Value Creation Processes Meaning and Interpretation of Innovation
  • Processes and Procedures in Innovation Management
  • Innovation of Products, Processes, Business Models and Organisations

Modul 2: Communication & Soft Skills for Executives

  • Rhetoric for Customer Contact
  • Negotiation and Argumentation Techniques Intercultural Management
  • Methodological Competence

Modul 3: Marketing Strategies and Policies

  • Fundamentals and Strategy I: Market-oriented Management of Marketing and Sales
  • Fundamentals and Strategy II: Strategic Analysis and Strategy Development

2. Semester: Basic Studies

Modul 4: Success and Financially Oriented Corporate Management

  • Management Accounting and Financial Reporting: Cost and Profit Management
  • Financial Management and Controlling

Modul 5: Marketing: Market Research and Customer Management

  • Information Management for Marketing
  • Market Psychology
  • Topic of the Year
  • Case Study Seminar on Marketing

Modul 6: Management: Economics & Quantitative Analyses

  • Economics: Macroeconomics
  • Data Analysis: Statistics

3. Semester: Specialization Intelligent-Enterprise

Modul 24: Digital Transformation and digital Technologies

  • Introduction: Development of Digital Technologies
  • Digital Technologies as the Foundation of “Intelligent Enterprises”
  • Case Study: Digital Transformation in Companies from Selected

Modul 25: Digital Transformation and Sustainability

  • Sustainability Management
  • Digitalization and Sustainability – A Corporate Perspective
  • Sustainable Development of the Value Chain and Circular Economy

Modul 26: Digital Transformation and Business Models

  • Digital Transformation, Organization, Business Models
  • Case Study: Digital Transformation in Companies
  • Methods to Support the Transformation of People and Organizations, Especially the Latest Approaches (Topic of the Year)

4. Semester: Master Thesis Semester

Module 13: International Master Thesis Seminar (Out-of-Campus)

  • Out-of-Campus-Event

Module 14: Master-Thesis and Colloquium

Lecturers

Admission

Admission Requirements for Individuals with an Academic Degree

  • University degree as Bachelor or equivalent with a grade above average (minimum 2,5 or grade “C”) in a study path including a minimum of 210 ECTS, six theoretical semesters and the qualification for a Masters program. If 210 ECTS are not achieved, a maximum of 30 ECTS from other study programs or work experience can be counted towards for equivalent skills or knowledge.
  • At least one year of work experience after graduation of 1st University degree.
  • *If the final grade is worse than 2.5 or a C grade, the ability for the master's program must be checked. This will be done with a 60 minute aptitude test.

Admission Requirements for Individuals without an Academic Degree

  • The applicants must have a higher education entrance qualification.
  • A professional qualification with two years' work experience, master’s certificate or equivalent. The work experience has to contain sufficient compatibility to be compatible with the chosen course of study.
  • They have to have a chargeable three year work experience.
  • They have to pass the qualifying examination.
  • The qualifying examination requires a written registration and contains a scientific dissertation, an exam, the presentation of the approval work and a suitability interview.

Cost and Registration

Master of Business Administration (MBA) Intelligent Enterprise

  • Total cost of the degree: 8,400.00 €
  • Terms one through four 2,100.00 € each
  • Not included are the university costs and the costs for repeat performances in the amount of 50 €, the expenditure for the master's thesis seminar and a term exceeding fee in the amount of 600 € per term. In the case of repetition of the master's thesis the extra charge will be 550 €.
  • The MBA Intelligent Enterprise Management can also be taken as a certificate program or modular.

University Certificate MBA Intelligent Enterprise

  • Term one, two and three each 2,100.00 €
  • All modules of the three terms must be completed to receive the final certificate
  • The student fees are not included.

Individual Modules

  • Module 1: Management Framework 1,000.00 €
  • Module 2: Communication & Soft Skills for Executives (Leadership Positions) 590.00 €
  • Module 3: Marketing Strategies and Policies 545.00 €
  • Module 4: Success and Financially Oriented Corporate Management 1,110.00 €
  • Module 5: Marketing: Market Research and Customer Management 550.00 €
  • Module 6: Management: Economics & Quantitative Analysis 475.00 €
  • Module 24: Digital Transformation and digital Technologies 750.00 €
  • Module 25: Digital Transformation and Sustainability 750.00 €
  • Module 26: Digital Transformation and Business Models 750.00 €

Semester Certificate

  • Certificate Basic I (Moduls 1, 2 and 3) 2,100.00 €
  • Certificate Basic II (Moduls 4, 5 and 6) 2,100.00 €
  • Certificate Specialisation Intelligent Enterprise (Modules 24 , 25 and 26) 2,100.00 €
  • Please note that in addition to the prices of the certificates, there is also a student contribution of 93.00 €.

Start of Study

  • You can start your studies in October (winter semester) or April (summer semester).

Registration

  • The registration is only possible online!
  • The application for admission to distance learning can be obtained from the "Zentrum für Fernstudien im Hochschulverbund" (ZFH) in Koblenz. On the application form, you can indicate whether you would like to complete the entire MBA program or obtain the further education certificate. Registration deadline is July 15th for the winter semester and January 15th for the summer semester.